Did you know that 77% of internet users read blogs and that by next year, it’s expected that video will make up 82% of all consumer internet traffic?
That puts you in a confusing spot when you’re trying to choose between blogging vs vlogging. Our goal is to get you information about both, so you can make an informed decision on which is best for you.
Continue reading this article to learn more about starting a blog and starting a vlog pros and cons.
The Difference Between Blogging and Vlogging
Whether you’re starting a blog or a vlog, the main thought behind it is the same. You want to make money. The difference is the way that you do it.
Blogging means you create articles for people to read. Vlogging means you create videos for people to watch.
When you’re looking at blogging for beginners, the thing you have to remember is that blogging is pretty easy to get started. Blogs are often easier to monetize than vlogging platforms.
There are a lot of opportunities right off the bat when you’re a blogger. Opportunities like the following:
- Display advertising
- Affiliate marketing
- Email marketing blasts
- Selling direct from your site
As long as your website is self-hosted, you can do pretty much whatever you want to do with it.
Another major perk of blogging is that it is easy to access. As long as you have a computer, phone, or iPad, you can get a blog post up.
There are some drawbacks to blogging—like competition.
Competition can seem scary, but it is also a good sign that people are looking for what you want to offer. You have to make sure that you create content that people will pay attention to since people have such short attention spans these days.
Another drawback is that a lot of blog traffic comes from SEO efforts. It can be stressful to try to keep up with the latest best practices.
People love watching videos, so it will be easier for you to get them to your content in most cases. It’s also very simple to start a YouTube channel.
Since people get to see you face to face, it’s more likely they will remember you, and that means more potential for fame—and trust. Building a loyal following on YouTube and other video platforms can be very lucrative if done correctly.
Sponsors often love to work with people that do video reviews, so that could be a good source of income.
If you don’t have any camera equipment, it can be a little pricey to get started. You also might find it difficult to get in front of the camera, which might put a delay on your success.
You’ll also need to learn lighting, video editing, sound, and other important skills if you want high-quality video as a vlogger.
Blogging Vs Vlogging? – Now You Know
Now you have the information you need to see which is going to win—blogging vs vlogging. Use this information to make a decision that is going to make the most sense for your monetization or use them together for a double-pronged approach.
Either way, if you are good enough then you can make a lot of money as a blogger or vlogger. Do what comes most naturally to you and your skillsets!
Do you want to learn more about online gigs? Read more of our Everything Entrepreneur Blog and visit the Business section!